How to choose a domain name for any business

What is a Domain?

Domain names are often synonymous with the name of your website and will be the face of your website. Just to brief you about a domain name, it’s your website’s name. It is the address where Internet users can access your website. 

How do domain names work?

Domain names operate under the Domain Name System (DNS), which is essentially the address book of the Internet that helps direct visitors to your website by translating the name into its related IP address number sequence and locating where the resource is stored.

Types of Domain names:

1.Top-level domains: When web addresses were first launched, there were initially only the following seven domains.

Original top-level domain	Original meaning of the domain ending
.com	Open domain for commercial web offers
.gov	Domain for government institutions
.edu	Domain intended for trade schools and universities
.int	Strictly limited extension for internationally operating companies, organizations, and programs
.net	Open address for Internet service providers
.org	Open TLD for non-profit organizations
.mil	TLD available only to departments, services, and agencies of the Department of Defense

2.CCTLDs (country code top-level domains): These Domains are generally used or reserved for a country, sovereign state, or dependent territory identified with a country code.

Country-specific top-level domain	Domain ending meaning
.in	India
.ch	Switzerland
.de	Germany
.eg	Egypt
.es	Spain
.fr	France
.it	Italy
.ru	Russia
.uk	The United Kingdom
.us	The United States

3.GTLD (Generic Top Level Domain): These are one of the categories of top-level domains (TLDs) maintained by the Internet Assigned Numbers Authority (IANA) for use in the Domain Name System of the Internet.

Examples of non-sponsored gTLDs	Original domain meaning
.biz	Business
.info	Informative offers
.name	Private individual
.pro	Specialized professions

How to choose a domain name?

This article is a detailed study simplified to understand how to choose a Domain name for any industry and I have listed 6 tips consisting of certain things so that a non-technical won’t get confused.

Just to brief you about a domain name, it’s your website’s name. It is the address where Internet users can access your website.

This article is a detailed study simplified to understand how to choose a domain name for any industry. I have listed 6 tips comprised of certain things so that a non-technical won’t get confused.

6 tips for choosing the perfect domain name

1. Good Domain Selection

In the ancient days of the internet, ‘.com’ was an extremely important extension to your domain to scream out ‘your business’ means business. Today, the scenario has changed a lot. Let’s say your business is related to food, ‘.food’ can be used by a restaurant, a blogger, a critique, an at-home chef, or any person or business who creates recipes, sells specialty foods, or writes nutrition guides online.

A lot of domains are already taken, and hence adding the location of your business in a domain name will help you to get a targeted audience, marketing strategy along with the availability of a domain!

2. Protection Of Your Domain

Here is a creepy example, I went on GoDaddy and searched for something, if I were an evil business-man, I would do for easy bucks!

4. Easy To Type

Finding a domain name that’s easy to type is critical. Why you ask?

People have searched this for real:

Letter man

Later man

Litter man

All this to find out one human on this planet. I mean, how wrong can you go to type David, the guy from Late Night Show?

5. Keep It Short

If your domain name is long and complicated, you risk customers mistyping or misspelling it.

This is a legit website though:

http://guyforceshiswifetodressinagarbagebagforthenextthreeyears.com/

6. Keywords

Rank higher on SEO and webpage through this technique!

Believe me or not,

Gaana website is a clear winner of this competition!

Gaana means Songs in Hindi, people who search Hindi keywords for songs, Gaana pops up on this list! Only the top digital marketing agencies like our’s can guide you through.

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The next step is, you will need a beautiful, user-friendly, customized website. For this keep reading and keep learning. There are indeed multiple blogs and videos available, but I shall recommend only after a detailed study of all possible ways. Also, check out can good design grow business?

I help clients using these 6 pointers, and team Leo9 Studio cracks the best of the designs. You may visit to check out some of our work.