{"id":154,"date":"2020-04-28T12:00:46","date_gmt":"2020-04-28T12:00:46","guid":{"rendered":"https:\/\/atbs.bk-ninja.com\/suga\/?p=154"},"modified":"2021-05-10T12:18:00","modified_gmt":"2021-05-10T06:48:00","slug":"mobile-app-design","status":"publish","type":"post","link":"https:\/\/leo9studio.com\/blog\/mobile-app-design\/","title":{"rendered":"6 Reasons Why Most Mobile App Design Fails"},"content":{"rendered":"
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UI\/UX designer planning application for mobile app designs<\/span><\/figcaption><\/figure>\n

Today we are going to show you in this article some of the most important design mistakes that are responsible for mobile app design failure.<\/span><\/p>\n

There are about 300,000 apps being added to Google play store alone in 2019. According to Garner, only about 0.01% of all consumer mobile apps are financially successful throughout 2018.<\/span><\/p>\n

So the odds of success are 1 in 10,000, so low? have you been wondering why most of them have been failing?<\/span><\/p>\n

We are an app development company<\/a>, and hence we understand this, we are going to specifically look at user interface (UI) and user experience (UX) design mistakes in this article.<\/span><\/p>\n

1. Are you making your user think too much?<\/span><\/h2>\n

Heavy cognitive load: If your app has too much information or the information is not well arranged, the user tends to become overwhelmed and abandon the app.<\/span><\/p>\n

Consider organizing your information in simple ways that user can understand with minimal cognitive load.<\/span><\/p>\n

 1. Progressive disclosure: We only want to see what we need right now to accomplish what we are trying to do. Information presented to someone who isn\u2019t interested or isn\u2019t ready to process is a noise.<\/span><\/h6>\n
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https:\/\/dribbble.com\/shots\/4814719-Category-List-View?_=1578551453220#<\/a><\/span><\/figcaption><\/figure>\n
2. Minimize user input & anticipate user\u2019s needs at every step of the journey.<\/span><\/h6>\n

Example – drop-down menu instead of asking the user to type out the reason.<\/span><\/p>\n

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https:\/\/dribbble.com\/shots\/3807348-Mobile-Form-Input-Prototype<\/a><\/span><\/figcaption><\/figure>\n
3. Break tasks into bit sized chunks<\/span><\/h6>\n
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Check out in bit-sized task: Address -> Payment-> Confirmation<\/span><\/figcaption><\/figure>\n

2. Do you have a lengthy on-boarding process or sign-in walls?<\/span><\/h2>\n

One of the things that drive users away when they open your app is the request of personal information. Users are usually skeptical about dropping personal information to a site they do not trust.<\/span><\/p>\n

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Mobile App Login Screen<\/span><\/figcaption><\/figure>\n

Think of providing an option to skip login & allow the user to experience your app before you ask for anything. Let them go through the app, understand the value proposition & then you can ask for their information or login details when required.<\/span><\/p>\n

3. Are you asking for user permission soon after the login or launch of the app?<\/span><\/h2>\n

User research shows that when users launch an app, they expect it to just work & do not want to see any notifications or permissions. If the first thing user sees when launching the app is a dialog requesting for permissions then they are more likely to abandon the task & move on to a better app.<\/span><\/p>\n

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User permission screen -1 after launch<\/span><\/figcaption><\/figure>\n
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User permission screen-2 after launch<\/span><\/figcaption><\/figure>\n

Solution: <\/strong>Users are more likely to grant permission if asked during a relevant task.<\/span><\/p>\n

1. Ask for user permission in context.<\/span><\/p>\n

2. Ask permission only if it is needed during the task<\/span><\/p>\n

3. Explain clearly why the app needs the information, if it\u2019s not obvious Sometimes.<\/span><\/p>\n

4. Is the navigation intuitive?<\/span><\/h2>\n

Your app should have very simple navigation options, this would make it easier for people to find all the component that you include within the app.<\/span><\/p>\n

Imagine you are blindfolded, and thrown in the trunk of a car & driven around the city for an hour . Then you are dumped out in some random part of the city . b<\/span><\/p>\n

Based on what you see around you , can you answer these 4 questions?<\/span><\/p>\n

a) Where am I?<\/span><\/p>\n

b) How did I get here?<\/span><\/p>\n

c) What can I do here?<\/span><\/p>\n

d) Where can I go from here?<\/span><\/p>\n

\u201cDon\u2019t make me think\u201d by Steve Krug introduces Trunk test for Navigation.<\/span><\/p>\n

If you can answer all of the above for every screen of your app, then you pass trunk test<\/span><\/p>\n

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5. Is your value proposition clear?<\/span><\/h2>\n

Almost everyone who downloads an app wants it to solve a particular need that they have. A value proposition is a clear statement that shows a customer exactly how your product or services can solve their problem.<\/span><\/p>\n

Communication of clear value proposition to the user is of utmost importance. Make sure users recognize why they need your app in the first place.<\/span><\/p>\n

What value does your app provide \u2014 Make their lives easier or better?<\/span><\/p>\n

6. Slow loading?<\/span><\/h2>\n
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Google\/SOASTA Research, 2017.<\/span><\/figcaption><\/figure>\n

The average loading time usually 2 seconds, anything higher than this can lead them to abandon the app.<\/span><\/p>\n

Now you know the importance of load time\u2026<\/span><\/p>\n

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  1. keep server response times in check by Minimizing http requests and re-directs<\/span><\/li>\n<\/ol>\n

    2. Use clever animation or micro-interactions to retain user\u2019s attention while they wait.<\/span><\/p>\n

    3. load just enough content that gets seen first and foremost when a page opens.<\/span><\/p>\n

    So why continue to design apps that users delete at first glance, just follow these steps and you are well on your way to creating a terrific app. Read our Stop These 5 Common Mistakes Right Now!<\/a> to figure out certain common mistakes designers do.<\/span><\/p>\n

    Want us to create a great mobile app design your business?<\/strong><\/span>
    \nSay hello to us at     info@leo9studio.com<\/a><\/span><\/p>\n

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    About us:<\/strong> Leo9 Studio<\/strong><\/a> is a Premier Design & Tech Agency<\/strong>. We help Enterprises and Startups alike build Great Products, Gorgeous Interfaces, Great Brands.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

    Know your mobile app design and development issues to evaluate and exclude the most common mistakes designers and developers make.<\/p>\n","protected":false},"author":1,"featured_media":2222,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[43,220,45],"tags":[85,55,54,56,52,77,60,80,75,84,69,58,82,62,83,67,79,66,59,63,61,64,81,53,71,73,57,78,76,87,86,68,72,74,70,65],"class_list":["post-154","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-resources","category-technology","tag-best-ui-ux-design-companies-in-india","tag-cx","tag-design","tag-designer","tag-ui","tag-ui-company","tag-ui-design","tag-ui-design-agency","tag-ui-design-company","tag-ui-design-firm","tag-ui-studio","tag-ui-ux","tag-ui-ux-company","tag-ui-ux-design","tag-ui-ux-design-agency","tag-ui-ux-design-agency-india","tag-ui-ux-design-firm","tag-ui-ux-agency","tag-user-experience","tag-user-experience-design","tag-user-interface","tag-user-interface-design","tag-user-interface-design-company","tag-ux","tag-ux-bangalore","tag-ux-consultant","tag-ux-design","tag-ux-design-company","tag-ux-design-consultancy","tag-ux-research-agency","tag-ux-research-companies-india","tag-ux-studio","tag-ux-ui-company","tag-ux-ui-design-agency-india","tag-uxui-mumbai","tag-website-develop"],"contentshake_article_id":"","yoast_head":"\nWhy 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